The Best WordPress Plugins to Generate More Leads From Your Website
Are you a business owner wanting more leads?
Whether you run a small locksmith business or a medium sized hair salon, the likeliness is, in recent times you will have considered, how do I get more leads from my website? With this in mind, we have asked our SEO and development team to come up with the best Wordpress plugins that can improve the amount of leads your website receives as an SME in the UK.
As an SEO Agency, we have used these plugins for clients in many sectors from locksmiths, plumbers, vape shops, healthcare companies and more. If you are looking to generate more leads from your website, you may want to read on..
OptinMonster
Overview: OptinMonster is one of the most powerful lead generation plugins for WordPress. It allows you to create highly effective opt-in forms and popups to capture email addresses and other contact information from your website visitors.
Key Features:
- Drag-and-drop builder for creating opt-in forms
- A/B testing to optimize your forms
- Exit-intent technology to capture visitors before they leave your site
- Advanced targeting and segmentation options
- Integration with popular email marketing services
How It Helps: OptinMonster’s exit-intent technology and advanced targeting options help ensure that your opt-in forms are shown to the right people at the right time, significantly increasing your chances of capturing leads.
HubSpot
Overview: HubSpot offers a comprehensive WordPress plugin that integrates with their CRM, marketing, sales, and customer service tools. This plugin is ideal for managing and nurturing your leads effectively.
Key Features:
- Built-in forms and popups
- Live chat and chatbots
- Contact management with HubSpot CRM
- Email marketing and automation
- Analytics and reporting
How It Helps: With HubSpot, you can manage your leads from capture to conversion. The integration of CRM with marketing automation tools ensures that you can engage and nurture your leads effectively, turning them into loyal customers.
WPForms
Overview: WPForms is a user-friendly form builder plugin that allows you to create various types of forms, including contact forms, order forms, and survey forms, with ease.
Key Features:
- Drag-and-drop form builder
- Pre-built form templates
- Conditional logic to show/hide fields based on user input
- Integration with popular email marketing services
- Instant notifications and form entry management
How It Helps: WPForms makes it easy to create and manage forms on your WordPress site. Its conditional logic feature ensures that your forms are relevant and concise, improving user experience and increasing the likelihood of lead capture. We have previously covered alternative options to WPForms which you can read about here.
Mailchimp for WordPress
Overview: Mailchimp for WordPress (MC4WP) is a powerful plugin that helps you integrate your WordPress site with Mailchimp, one of the most popular email marketing services.
Key Features:
- Easy integration with Mailchimp
- Customisable sign-up forms
- Integration with other plugins like WooCommerce and Contact Form 7
- Advanced form display settings
- Analytics and reporting
How It Helps: By integrating Mailchimp with your WordPress site, you can easily capture and manage email subscribers. The plugin’s analytics and reporting features help you track the performance of your campaigns and make data-driven decisions to optimize your lead generation efforts.
Thrive Leads
Overview: Thrive Leads is a comprehensive list-building plugin for WordPress that offers a range of tools to help you grow your email list and generate more leads.
Key Features:
- Multiple opt-in form types (popups, slide-ins, in-line forms, etc.)
- Drag-and-drop editor
- A/B testing and conversion optimisation
- Advanced targeting and trigger options
- Integration with major email marketing services
How It Helps: Thrive Leads provides a variety of form types and advanced targeting options, allowing you to create highly customised and effective lead generation campaigns. The A/B testing feature helps you optimise your forms for maximum conversions.
Sumo
Overview: Sumo is a suite of free tools designed to help you grow your website’s traffic and increase conversions. It includes tools for list building, social sharing, and analytics.
Key Features:
- List Builder for creating email capture forms
- Welcome Mat and Scroll Box for capturing leads
- Social sharing buttons
- Heat maps to track user behaviour
- Integration with popular email marketing services
How It Helps: Sumo’s list-building tools and social sharing buttons make it easy to capture leads and drive more traffic to your site. The heat maps feature helps you understand user behaviour, allowing you to optimise your website for better lead generation.
Convert Pro
Overview: Convert Pro is a premium lead generation plugin for WordPress that offers a range of tools to help you capture and convert leads.
Key Features:
- Drag-and-drop editor for creating opt-in forms
- Multiple form types (popups, slide-ins, in-line forms, etc.)
- Advanced targeting and trigger options
- A/B testing and analytics
- Integration with popular email marketing services
How It Helps: Convert Pro’s advanced targeting and trigger options allow you to create highly personalised lead generation campaigns. The A/B testing and analytics features help you continuously optimise your forms for better performance.
Bloom
Overview: Bloom is an email opt-in plugin from Elegant Themes, designed to help you grow your email list through beautifully designed opt-in forms.
Key Features:
- Multiple form types (popups, fly-ins, in-line forms, etc.)
- Elegant and customisable templates
- A/B testing and conversion tracking
- Integration with major email marketing services
- Detailed analytics and reporting
How It Helps: Bloom’s elegant templates and advanced customisation options allow you to create visually appealing opt-in forms that capture the attention of your visitors, increasing your chances of capturing leads.
Ninja Forms
Overview: Ninja Forms is a flexible and user-friendly form builder plugin for WordPress, ideal for creating a wide range of forms for lead generation.
Key Features:
- Drag-and-drop form builder
- Pre-built templates and customisable form fields
- Conditional logic and multi-part forms
- Integration with popular email marketing services
- Advanced form display settings
How It Helps: Ninja Forms’ flexibility and ease of use make it a great choice for creating customised forms that meet your specific lead generation needs. Its conditional logic and multi-part forms help you create engaging and relevant forms that capture more leads.
Leadpages
Overview: Leadpages is a powerful tool for creating landing pages and lead capture forms that integrate seamlessly with WordPress.
Key Features:
- Drag-and-drop landing page builder
- High-converting templates
- A/B testing and analytics
- Pop-ups and alert bars
- Integration with popular email marketing services
How It Helps: Leadpages’ landing page builder and high-converting templates make it easy to create effective lead capture pages. The A/B testing and analytics features help you optimise your pages for better performance, increasing your chances of capturing leads.
Need Help to Generate Leads?
Generating leads is a critical aspect of growing your business, and using the right WordPress plugins can make this task significantly easier. The plugins listed above offer a range of features and tools to help you capture, manage, and nurture leads effectively. By integrating these plugins into your WordPress site, you can create highly effective lead generation campaigns that drive growth and success for your business. Choose the plugins that best suit your needs and start turning your website into a powerful lead generation machine today. Feel free to reach out if you have any questions or need further assistance with choosing and implementing these plugins. Our team at CTO Digital is always here to help you succeed in your digital marketing efforts.
